Released on: September 15, 2008, 3:31 am

Press Release Author: The Scott Partnership

Industry:

Press Release Summary: Cheshire, UK (September 15, 2008) - The Scott Partnership,
UK-based business-to-business leading PR consultancy, will be returning to Pittcon
2009 to present a short course entitled ' Using the Media for Effective
Communication' following the success of the seminar during Pittcon 2008. The
half-day course will analyse global media and evaluate how it can be used for
improved business communication, and will take place at 8.30am on March 11, 2009 at
the McCormick Place Convention Centre in Chicago, Illinois.

Press Release Body: The Scott Partnership To Present Short Course at Pittcon 2009

Cheshire, UK (September 15, 2008) - The Scott Partnership, UK-based
business-to-business leading PR consultancy, will be returning to Pittcon
2009 to present a short course entitled ' Using the Media for Effective
Communication' following the success of the seminar during Pittcon 2008. The
half-day course will analyse global media and evaluate how it can be used for
improved business communication, and will take place at 8.30am on March 11, 2009 at
the McCormick Place Convention Centre in Chicago, Illinois.

The course will focus on a range of topics including defining business objectives,
effective online marketing, driving web traffic, developing and implementing key
messages, reaching target audiences and campaign strategy.
It is predominately aimed at marketers, manufacturers, distributors and service
providers targeting laboratories and scientific companies and The Scott Partnership
welcomes anyone looking to learn about business-to-business media relations. The
interactive course will draw on examples and case studies from The Scott
Partnership's wealth of public relations experience.

Kath Darlington, Director of The Scott Partnership comments on the company's
achievement; "The 2008 course was a triumph and we are keen to continue building on
this success with an up to date look at the scientific media in 2009. Attendees in
2008 raised interesting points, which will be addressed in next year's seminar; this
will improve course dynamics and benefit those seeking to further develop essential
skills in media communication."

The Scott Partnership, located near Manchester, UK, is a specialist
business-to-business PR company supplying scientific, technology and retail
industries. The company is committed to building strong and lasting relationships
and has a global clientele located in North America, Australia and Europe.

Places will be limited; to pre-register for The Scott Partnership's short
course: 'Using the Media for Effective Communication', please visit www.pittcon.org
and click on the short courses link. The course can be found under the topic of
'Management/Professional Development'.

For more information on The Scott Partnership and the new short course, please visit
www.scottpr.com, alternatively e-mail pr@scottpr.com or telephone +44 1477 539 539.

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Web Site: http://

Contact Details: For more information on The Scott Partnership and the new short
course, please visit www.scottpr.com, alternatively e-mail pr@scottpr.com or
telephone +44 1477 539 539.